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Signage Opportunities
Isotopes Park, the home of the Albuquerque Isotopes and one of the nation's premiere minor league stadiums, offers corporate sponsors a variety of unique and exciting branding opportunities in one of the country's fastest emerging markets. As a sponsor of the Isotopes, your business or organization will become a partner with New Mexico's No.1 family sports entertainment attraction.
During the last four years, the Isotopes have enjoyed tremendous support from not only its growing fan-base, but from corporate Albuquerque and surrounding communities. More than 580,000 fans passed through the Isotopes Park gates in 2006, with 72 Albuquerque Isotopes regular season games and a host of other special events.
Over their four-year existence, the Isotopes have averaged 8,215 fans per game with an average of 8,304 fans attending games in 2006. This record-setting figure surpassed the previous single game attendance of 8,223 set in the 2004 season. The team also welcomed its 2,000,000th fan in franchise history in mid-2006. In addition, the 'Topes are already putting plans into place for the 2007 Triple-A All-Star Game to be held at Isotopes Park in July of 2007. This five-day event promises to be a truly special occasion for the state of New Mexico.
Isotopes Park features three main strategic signage options that present sponsors with variety, both financially and functionally. Please note that production and installation costs are built into the price of each package. These packages include:
Scoreboard Signage
The Isotopes state-of-the-art scoreboard is located in left-center field. The PNM Video Board brings the power of television to Isotopes Park, enabling the use of instant replays and video advertising. The scoreboard structure stretches 125' in length and grabs fans' attention while enhancing the overall fan experience at Isotopes Park. Scoreboard signage provides exposure at all Isotopes home games and is visible during other events held throughout the year.
The scoreboard presents a number of options that give the sponsor flexibillity, both financially and functionally. These options include:
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Isotopes Park Main Scoreboard
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Tri-Vision Signage
The Tri-Vision signs (15'4"-X-9'6" each) are three-sided, front-lit, and have a rotation time of 30 seconds. There are eight Tri-Vision units on the scoreboards for a total of 24 individual Tri-Vision signs. The Tri-Vision package is valued at $19,750 and includes the following entitlements:
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Tri-Vision Package
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Tri-Vision Scoreboard Sign
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Full-Page, 4-Color Program Ad
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4 Box Level Season Tickets
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Two Tri-Vision Signs (Albuquerque Tortilla Company and Blake's Lotaburger) on the Main Scoreboard
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Back-Lit Signage
The scoreboard also offers three back-lit signage opportunities, each packaged with four box-level season tickets. There are four Small Back-Lit signs, four Regular Back-Lit signs, and four Large Back-Lit signs. The Back-Lit signs are available in the following packages:
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Package
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Sign Size
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Price
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Back-Lit Large Sign with 4 Box Level Season Tickets
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6'8"-X-36'
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$39,500
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Back-Lit Large Sign with 4 Box Level Season Tickets
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5'-X-36'
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$39,500
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Back-Lit Regular Sign with 4 Box Level Season Tickets
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13'4.5"-X-10'
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$29,500
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Back-Lit Small Sign wit 4 Box Level Season Tickets
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5'-X-10'
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$19,500
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Two Back-Lit Signs (5'-x-10') are displayed on the Main Scoreboard (Hooters and Crown Royal)
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Outfield Signage
The Outfield Fence signage (8'-X-40' each) is located along the outfield fence facing the stands. The package includes a full-page, 4-color souvenir program ad and six club-level season tickets and is valued at $46,500.
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Three outfield fence signs are displayed in
right-center field at Isotopes Park
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Back-Lit Concourse Signage
The Back-Lit Concourse signs are located on the heavily traveled concouse where nearly 600,000 fans pass annually. The signs (2'-X-5') are strategically places near concession stands, restrooms, phones and water fountains and are rotated periodically throughout the season so that sponsors receive exposure in all areas of the facility. Below each sign is an interesting fact about Albuquerque Baseball history. There are 21 Concourse Signs at Isotopes Park and each is valued at $6,500.
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Fans line up for autographs on the concourse in front of three Back-Lit signs
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